2023 Trends: What guests want in a vacation home

As the new year begins, many people are already thinking about their upcoming vacations and where they want to stay. Florida has always been a popular destination, but in 2022 thousands of new vacation homes hit the market, so in 2023 there are even more options for guests to choose from. 

However, even in saturated markets, properties that align with what guests are searching for are still in high demand, and in 2023 guest booking patterns are pointing to towards luxury, location, and pet-friendly properties.

Luxury

Luxury beach front home

One trend that continues to be popular is luxury rentals. Many vacationers are looking for high-end properties that offer a luxury home-away-from-home experience. These properties are often professionally designed, with private pools, gourmet kitchens, stunning views, and high-end amenities. Guests are searching for homes that are unique and memorable, and the vacation home is now an integral part of the vacation experience.

Location

Location close to main attractions in town

Location is another driving factor for guests. Post-pandemic travel patterns emphasize experiences and memories, and guests are booking homes in amazing locations. Of course, beachfront homes will continue to be popular, but homes in great parts of town, walking distance to the beach, or near charming town centers will also be in high demand.

Pet Friendly

Welcome four-legged guests!

Finally, there is a trend towards vacation rentals that are pet-friendly. Many vacationers want to bring their furry friends along for the ride, and more and more rentals are opening their doors to welcome pets. This trend is not just limited to homes in rural or suburban locations, but also in city centers and beach towns.